3 Reasons Why Homeowners Overprice Their Metro Atlanta Homes

When you’re thinking about selling your Metro Atlanta home, one major factor you will be considering is the listing price. But how do you arrive at the best possible number for both the market and your property value? It can be a slippery slope for Atlanta area homeowners, especially if you have strong emotional ties to the home. Oftentimes, the number at which homeowners would like to sell or feel they need to sell is just not realistic for the local market.

You can count on Heineck & Company to steer you in the right direction when it comes to listing your Brookhaven, Buckhead, Dunwoody, Sandy Springs, Roswell or Alpharetta home— paying close attention to value without overpricing. Below are the three most common reasons why homeowners feel the need to overprice in Metro Atlanta:

You think your decor earns you a higher price
While your home will indeed represent your unique style, remember that other buyers may not feel the same or share the same tastes. You may love bright, bold colors on the walls, but those can also be a major turn-off to those house-hunting in the new year. Homeowners are typically instructed to keep a neutral palette and avoid cluttering spaces with knick knacks, large furniture and other distracting decor.

You are emotionally attached
Living in your Metro Atlanta home for a number of years means you’ve likely formed a strong emotional connection to the property. Maybe it was your first home, your kids grew up there, or you have specific happy memories that—in your mind—drive up its worth. What’s more, if it’s a custom home that you built to your specific needs and style, you will form the idea that it’s worth much more than the market would suggest. In order to avoid overpricing due to emotional ties, you will need to take off your homeowner hat and put on your home seller hat. Be strategic and keep in mind that your end goal is a successful home sale!

You want to make money
It may be obvious that every Atlanta area homeowner wants to make a profit when selling their property, but that should not cause you to go overboard with the price. Recognize that there may be a disconnect between what you want to sell your home for, what you need to sell your home for and what the market says you can sell your home for. You may want to buy your next home in Brookhaven, Buckhead, Dunwoody, Sandy Springs, Roswell or Alpharetta and need another $50,000 to do so, but that doesn’t always mean you can get away with selling your home for that much of a profit.

Heineck & Company is here to help you find the best possible price for your home in the Brookhaven, Buckhead, Dunwoody, Sandy Springs, Roswell or Alpharetta areas this year. Give us a call today!

Jill Heineck
Associate Broker
Heineck & Company at Keller Williams Realty
Phone: (404) 418-9157
Email: jill@heineckandcompany.com

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